Annabel Selby-Jones
BA, Cert IV Marketing & Comms, GradDip Comms Mgt
Communications & Marketing Manager
Annabel Selby‑Jones brings more than 15 years’ senior communications and marketing leadership across agriculture, health, research and not‑for‑profit organisations. She has led high-impact national campaigns, built trusted brands, and supported executive teams to plan and deliver organisational strategies.
Her background includes senior roles at the Australian Chicken Meat Federation, Coeliac Australia and Blackmores, as well as a decade working for renowned global and specialist communications agencies servicing clients such as Hort Innovation, Australian Asparagus Council and other health, food and lifestyle brands.
As Communications & Marketing Manager at Mulloon Institute, Annabel leads strategic storytelling, stakeholder engagement and brand positioning to drive awareness of Mulloon’s mission supporting landscape restoration, regenerative agriculture and environmental sustainability. Annabel also supports her family’s environmental planning business and is a rural landowner.
